NO ACTION IS TOO SMALL
When we find causes we’re passionate about, we want to bring others on board, too. It’s only natural. But, we need to remember that they might not be as devoted to the cause as we are and therefore not as willing to go all in. This is where the small changes shine. With a little awareness as to why your cause is so important and if your call to action is something that is relatively easy to do, then you’re more likely to affect change in others. And these small changes add up so quickly! Did you know that by turning off the water while you brush your teeth you can save 200 gallons of water a month?* Now convince 10 people to do the same and you’ve saved 2,000 gallons a month! How about 100? It adds up so quickly to real, tangible change.
So next time you’re starting a campaign to make a difference for a cause you care about, don’t be afraid to think small. You’ll get more people on board with your efforts and that will add up to the headline feature in no time!